When you think about the next generation of Nigerian celebrities who are carving their own path in the entertainment industry, Priscilla Ojo immediately comes to mind. The daughter of beloved Nollywood actress Iyabo Ojo, Priscilla Ojo has transformed from being known simply as a celebrity child to becoming a formidable brand influencer, entrepreneur, and social media personality in her own right.
Priscilla Ojo represents the modern African woman who leverages social media platforms to build a successful career while staying true to her roots. With millions of followers across various platforms, she has become one of the most recognized faces among Nigerian Gen-Z celebrities.
Quick Facts About Priscilla Ojo
Full Name: Priscilla Ajoke Ojo
Nickname: Priscy, PreshByPriscy
Date of Birth: March 13, 2001
Priscilla Ojo Age: 24 years old (as of 2025)
Birthplace: Lagos, Nigeria
Nationality: Nigerian
Profession: Brand Influencer, Entrepreneur, Content Creator, Model
Zodiac Sign: Pisces
Height: Approximately 5 feet 5 inches (165 cm)
Weight: Around 58 kg (128 lbs)
Eye Color: Dark Brown
Hair Color: Black (often styled in various colors)
Priscilla Ojo Net Worth: Estimated between $100,000 – $300,000
Marital Status: Married
Spouse/Partner: Juma Jux (Tanzanian singer)
Children: One- Prince Rakeem
Social Media: @its.priscy (Instagram – over 900k followers), @itspriscy (Twitter/X), PreshByPriscy (Business brand)
Early Life and Family Background
Priscilla Ojo was born into the spotlight on March 13, 2001, in Lagos, Nigeria, to parents who would later separate when she was still young. Growing up in Lagos, Nigeria’s entertainment capital, Priscilla was exposed to the glitz and glamour of Nollywood from an early age through her mother, the famous actress Iyabo Ojo.
Family Dynamics
- Mother: Iyabo Ojo, one of Nollywood’s most prominent actresses, producers, and entrepreneurs
- Priscilla Ojo Father: Her biological father has remained largely out of the public eye, with Priscilla and her mother maintaining privacy about this aspect of their lives
- Priscilla Ojo Brother: Festus Oladunjoye Ojo, her younger brother who is also gradually building his own presence on social media
- Upbringing: Raised primarily by her mother after her parents’ separation, Priscilla grew up watching Iyabo Ojo build an empire both in entertainment and business
The bond between Priscilla and her mother Iyabo Ojo is exceptionally strong and frequently showcased on social media. Iyabo has been very supportive of Priscilla’s career choices and often collaborates with her daughter on various projects. This mother-daughter relationship has become one of the most admired in Nigerian entertainment circles.
Education and Early Development
- Primary Education: Attended prestigious private schools in Lagos
- Secondary Education: Completed her secondary school education in Lagos, Nigeria
- Tertiary Education: Studied at Babcock University, one of Nigeria’s leading private universities, where she balanced academics with her growing social media presence
- Additional Training: Participated in various workshops and training programs focused on digital marketing, brand management, and entrepreneurship
Career Journey
Priscilla Ojo’s entry into the public eye was somewhat inevitable given her mother’s celebrity status. However, rather than simply riding on her mother’s coattails, Priscilla strategically built her own brand starting in her mid-teens.
Humble Beginnings
- Started sharing lifestyle content on Instagram around 2015-2016
- Initially gained followers due to her mother’s fame but quickly developed her own unique voice
- Began collaborating with small brands for product promotions
- Developed a keen understanding of what her audience wanted to see
Rise to Stardom
- Leveraged her natural charisma and fashion sense to attract a dedicated following
- Consistently posted high-quality content that resonated with young Nigerian women
- Built credibility by being authentic and relatable despite her celebrity background
- Expanded her presence across multiple platforms including Instagram, Twitter, and TikTok
Breakthrough Moment
Priscilla Ojo’s breakthrough came when she transitioned from being simply ‘Iyabo Ojo’s daughter’ to becoming a recognized brand influencer in her own right. This shift happened around 2019-2020 when major brands began approaching her directly for collaborations, recognizing her independent influence and reach among Nigerian youth.
Her 21st birthday celebration in 2022 marked another significant moment, as the lavish event attracted massive media attention and demonstrated her star power. The Priscilla Ojo birthday celebration trended on Nigerian social media for days, with celebrities, fans, and brands celebrating with her.
Notable Works and Achievements
Entrepreneurial Ventures
- Founded PreshByPriscy, her own fashion and lifestyle brand
- Launched successful product lines catering to young African women
- Developed a strong e-commerce presence
- Created employment opportunities for other young Nigerians
Content Creation
- Produces engaging lifestyle content across multiple platforms
- Creates fashion and beauty tutorials that resonate with her audience
- Shares glimpses into her luxurious lifestyle while maintaining relatability
- Engages in social advocacy on issues affecting young Nigerian women
Awards and Recognition
- Recognized as one of Nigeria’s top social media influencers
- Featured in various publications highlighting young African entrepreneurs
- Received nominations for social media personality awards
- Acknowledged for her impact on youth culture and digital entrepreneurship in Nigeria
Current Projects
Priscilla Ojo continues to expand her business empire while maintaining her strong social media presence. She is actively involved in growing her fashion brand, creating content, and exploring opportunities in the entertainment industry beyond social media influence.
Personal Life
Relationships and Dating History
Priscilla Ojo’s romantic life has always attracted significant public interest, with fans and media closely following her relationship updates.
Past Relationships
- Previously kept her romantic life relatively private
- Had rumored relationships that were never publicly confirmed
- Maintained focus on building her career during her early twenties
Juma Jux and Priscilla Ojo Relationship
The relationship between Priscilla Ojo and Tanzanian singer Juma Jux became one of the most talked-about celebrity romances in East and West Africa. The couple went public with their relationship in 2024, and their love story quickly captured the hearts of fans across the continent.
- Public Confirmation: Made their relationship Instagram official in 2024
- Engagement and marriage: Juma Jux proposed to Priscilla in a romantic gesture that went viral on social media and the weddings were the talk of social media street for months
- Cross-Cultural Appeal: Their relationship represents a beautiful union between Nigerian and Tanzanian cultures
Priscilla Ojo Husband
Juma Jux, whose real name is Juma Mussa Mkambala, is an award-winning Tanzanian artist, actor, and fashion designer. Known for hits like ‘Juma Nature’ and ‘Sio Mbaya,’ he brings his own celebrity status to the relationship, making them one of Africa’s power couples.
Children
Priscilla Ojo has one child named Prince Rakeem, born in 2025.
Hobbies and Interests Outside Work
Personal Passions
- Fashion: An avid fashion enthusiast who loves experimenting with different styles
- Travel: Frequently travels internationally, documenting her experiences for her followers
- Fitness: Maintains an active lifestyle and occasionally shares workout routines
- Cooking: Enjoys trying new recipes and shares cooking content with fans
- Socializing: Known for hosting and attending exclusive events with friends and celebrities
Priscilla Ojo Best Friend Circle
- Maintains close friendships with other celebrity children and influencers
- Often seen with her best friends at events and on social media
- Values loyalty and authenticity in her friendships
- Her friendship circle includes other young entrepreneurs and content creators
Net Worth and Lifestyle
Estimated Priscilla Ojo Net Worth
The estimated net worth of Priscilla Ojo ranges between $100,000 and $300,000. This impressive figure for someone in her early twenties reflects her successful entrepreneurial ventures and strategic brand collaborations.
Income Sources
- Brand Endorsements: Earns substantial income from partnerships with beauty, fashion, and lifestyle brands
- Social Media Monetization: Generates revenue from sponsored posts and content across platforms
- PreshByPriscy Business: Her fashion and lifestyle brand contributes significantly to her income
- Event Appearances: Commands fees for appearances at events, product launches, and parties
- Content Creation: Earns from YouTube monetization and other content platforms
- Affiliate Marketing: Receives commissions from affiliate partnerships with various brands
Houses, Cars, and Luxury Items
- Lives in a luxurious apartment in one of Lagos’s upscale neighborhoods
- Owns designer items from brands including Gucci, Louis Vuitton, and Hermès
- Frequently showcases luxury fashion pieces on social media
- Known for her impressive collection of shoes, bags, and jewelry
- While specific car ownership details aren’t publicly confirmed, she’s often seen in luxury vehicles
Brand Collaborations and Endorsements
Priscilla Ojo has worked with numerous brands, including:
- Beauty and cosmetics companies targeting young African women
- Fashion retailers and designers
- Lifestyle and wellness brands
- Technology and telecommunications companies
- Food and beverage brands
Her ability to authentically integrate brand messages into her content has made her a sought-after influencer for companies looking to reach Nigerian Gen-Z consumers.
Social Media Presence
Handle: @its.priscy
Followers: Over 900,000 followers and growing
Content Strategy: Posts a mix of fashion shoots, lifestyle content, sponsored posts, and personal moments
Engagement: Maintains high engagement rates with her audience through regular posts and Instagram Stories
Twitter/X Profile
Handle: @itspriscy
Content: Shares thoughts, engages in trending conversations, and interacts with fans
Personality: Shows her witty and sometimes sassy side on the platform
YouTube and TikTok
While not as active on YouTube, Priscilla maintains a presence on TikTok where she shares short-form video content including:
- Fashion and beauty tips
- Dance videos
- Lifestyle vlogs
- Behind-the-scenes content from photoshoots and events
Fan Interaction
- Regularly responds to comments and direct messages when possible
- Hosts Q&A sessions on Instagram Stories
- Shares fan art and appreciation posts
- Creates content based on follower requests and feedback
- Maintains an approachable persona despite her celebrity status
Priscilla Ojo Movies and Entertainment Projects
While Priscilla Ojo hasn’t primarily focused on acting like her mother, she has made appearances in entertainment projects and continues to explore opportunities in the broader entertainment industry beyond social media.
Entertainment Involvement
- Made cameo appearances in music videos
- Attended and covered major entertainment events
- Participated in reality TV discussions and celebrity shows
- Expressed interest in eventually exploring acting and production
Controversies and Public Image
Like most public figures, Priscilla Ojo has faced her share of controversies and public scrutiny.
Notable Incidents
- Faced criticism for certain fashion choices deemed too revealing by conservative critics
- Experienced cyberbullying and negative comments about her lifestyle and choices
- Dealt with rumors and speculation about her relationships before going public with Juma Jux
- Encountered criticism about leveraging her mother’s fame for personal success
Public Statements and Responses
- Generally maintains composure and doesn’t engage with every negative comment
- Occasionally addresses major issues directly through social media posts
- Lets her success and achievements speak for themselves
- Focuses on positive content rather than dwelling on negativity
- Has her mother’s support in navigating public scrutiny
Media Coverage
Priscilla Ojo receives extensive media coverage in Nigerian entertainment publications and blogs. Coverage typically focuses on:
- Her fashion choices and style evolution
- Relationship updates, especially regarding Juma Jux
- Business ventures and brand collaborations
- Birthday celebrations and major life events
- Her mother-daughter relationship with Iyabo Ojo
Public Image
Brand Perception
- Viewed as a successful young entrepreneur and role model for Nigerian youth
- Recognized for her fashion sense and trendsetting abilities
- Admired for maintaining authenticity while building her brand
- Respected for her work ethic and business acumen
- Celebrated for representing the potential of social media entrepreneurship in Africa
Fun Facts About Priscilla Ojo
- Priscilla Ojo birthday celebrations are legendary – She’s known for throwing elaborate birthday parties that become social media events
- Multilingual abilities – Can speak English, Yoruba, and is learning some Swahili to communicate better with Juma Jux’s family
- Foodie at heart – Despite her glamorous image, she loves trying street food and local Nigerian delicacies
- Early entrepreneur – Started her first business venture while still in university
- Fitness enthusiast – Works out regularly to maintain her figure and health
- Animal lover – Has expressed love for pets, particularly dogs
- Travel goals – Aims to visit all continents before turning 30
- Fashion icon – Her outfits often trend on Nigerian fashion blogs and inspire copycat looks
- Skincare advocate – Takes skincare seriously and often shares her beauty routines with followers
- Educational advocate – Despite her success, she completed her university education, showing commitment to formal education
- Charitable inclinations – Participates in charity events and uses her platform to raise awareness for causes
Conclusion
Priscilla Ojo represents the new generation of African celebrities who are redefining success and leveraging digital platforms to build meaningful careers and businesses. At just 24 years old, Priscilla Ojo has already accomplished what many only dream of, building a personal brand worth hundreds of thousands of dollars, establishing a successful business, and maintaining relevance in the highly competitive world of social media influence, all while being married with a baby.
The future looks incredibly bright for Priscilla Ojo, and as she enters this new chapter of her life with her business ventures expanding, we can only anticipate greater achievements from this remarkable young woman who has already proven that she is much more than just a celebrity child, she is a force to be reckoned with in her own right.
